Man life is crazy sometimes - My last post, i asked you to share my newsletter so you can help me grow it
3 people unsubscribedβ¦. that hurt haha
But anyway π Happy New Year my beautiful people, hope everyone had a fanatastic festive period and an awesome new year
Personally, i made dinner with my girlfriend, popped a bottle (only had one glass of champagne each) and then we went to a bar for the New Year fireworks - i have no good photos and cant upload a video i recorded, but it was nice - nothing over the top π
I spent my New Years Eve in freezing cold London, was literally 0 degrees outside, and every day has been -4 to 2 degrees ever since
So yeah, im freezing my tits off here - canβt wait for spring haha
Today, I wanna chat the state of the job market, where we can look to see som

JOBS
Ok Im going to mention a competitor

Most of you probably know about OfferZen - technically not a competitor cause they hire for SA companies, not international ones, but they will do more international companies eventually
But yeah, create yourself an account there, and look at all the job postings, thats a great opportunity to find local companies, currently hiring
Hereβs an example of a job theyβre currently hiring for

INTERVIEWS
Stop Making Excuses

Iβve just gotten a new role to hire for - but its marketing, so isnβt relavent for you guys
Still, if you know any Paid Media Strategist that want to go into Account Management, I am hiring and have good budget :))
Anyway one of the candidates rescheduled with me - btw, theyβve been looking for work for 3 months already
Want to know why they are rescheduling?
Internet - their fibre is down
That is such a pathetic excuse, i cannot even comprehend it - but the client wants to interview a few people, otherwise, this would have already discouraged me
Literally, put 1gb of data on your phone, and use your hotspot⦠instead, you reschedule a meeting with a CEO⦠just thinking about this pisses me off lol
I recently wrote that speed kills and you gotta Strike While The Iron Is Hot
This person is literally quenching the ironβ¦
For your interviews
Camera is on and clear (buy an external 4k or HD camera if you dont have a good one)
Internet is stable, if youβre on Rain, get off that, or have back up, like your phone
Laptop and Cellphone batteries are juiced to 100%
Look clean, calm and collected - I once had someone that literally looked like she was busy cleaning the house just before getting on the call with me to interview for a Business Analyst roleβ¦
The job market is difficult, donβt make it more difficult on yourself
Curious, whatβs the worst interview youβve ever done?
I had a recorded interview, basically chatting to a bot, video recorded, and half way through the interview, I had a panic attack lol - first and last time it happened, but it was crazy, i could barely breatheβ¦

CAREER
I think we should see better times in 2026

Have been so busy in November and December, and now, even starting January, we have a new opportunity, so the market is picking up
What does this mean for you?
If youβre happy with your current job, I guess, not too much, maybe promotions, more money and learning opportunities are coming your way
But if youβre not happy?
Well that means, polish your Linkedin and polish your CV
You have to have AI - iβd build an app, publish it on Github, and use mostly AI to build it
AI for deployment, for development, for testing, for monitoring
You have to understand what AI tools are out there, how to best use them, and what benefits they will have for your future employers - donβt think you can get the job just because you match the requirements perfectly
Companies will hire someone that not only can meet their requirements, but can also provide some value add on the tech stack side, from an AI point of view
Imagine your company hired someone onto your team, and they brought a wealth of AI knowledge and experience you could all benefit from? Wouldnt that make you more excited than just someone that comes in and can do the work?

ARTIFICIAL INTELLIGENCE
Tool of the week
Before we jump in! If youβre not using AI at work - ask your company to hook you up with Cursor or Claude Code - most of you will get GitHub Copilot, and thats fine too but you do need to start using these tools daily.
Now, what AI tools am I using?
Gemini - yes google is coming in Clutch with their AI
Honestly, so good, it writes copy like a human, I can create little agents called βGemsβ that I can even feed information to, to refine how they work and what information they use when creating out puts
Claude also has something similar called βClaude Skillsβ
Iβve created these Gems to help me with content creation across Linkedin, my company website, and here for my Newsletters
Iβve just started, so only my company site has AI content, but soon, AI will help me create LinkedIn and Newsletter content
And if it sucks I will change it!


THATS A WRAP
I know Iβve said im back like twice already haha - once was after some much deserved rest and another after like 3 weeks of not writing.
Its not easy doing this stuff you know :)) but honestly, i missed this
I missed sitting by my macbook pro m1 (13inch) - lying on the couch, and having my fingers go at it for 30-40 minutes
ANY HOW!
Let me know if you like this and as usual:
LinkedIn - Iβm always hiring - but only 2 to 4 people a month - connect with me on and send me your CV - currently, I only hire people with 7 or more years of experience - if you have less, but are EXCEPTIONAL, iβll make exceptions
Youtube - iβm always making content to help you out, subscribe and binge
Free Career Advice - iβm going to be giving away CV feedback for early subscribers for free, I usually charge $100 for a resume roast - iβll make a recording and send you feedback - just reply back to this email with your CV - its totally free for first 10 people
